Auckland digital marketing, web design & AI agency
Terra Nova Digital is an Auckland-based digital marketing, design and AI agency led by Karl Morfett. For more than 15 years we've helped businesses win more qualified leads through websites, SEO, GEO, paid ads and AI automation. Most work happens online, and we meet Auckland clients in person when it helps.
Services for Auckland businesses
Website design
Fast, conversion-focused websites, landing pages and brand identity for Auckland businesses.
Explore Website design →Search & AI answersSEO, AEO & GEO
Rank in Google and get cited in AI Overviews, ChatGPT and Perplexity, with local SEO for Auckland searches.
Explore SEO, AEO & GEO →Paid search & socialPPC & Google Ads
Google, Meta and LinkedIn campaigns built around cost per lead, not clicks.
Explore PPC & Google Ads →AI agents & workflowsAI automation
AI agents for lead qualification and follow-up, CRM and outreach automation, with people overseeing the AI.
Explore AI automation →Generative designAI imagery & video
Product imagery, campaign visuals, AI video and 3D scenes, art-directed by a designer.
Explore AI imagery & video →Start hereExtensive Brand Audit
A scored review of your brand, website, SEO and GEO, ads and data, with a quick-win plan and 90-day roadmap.
Explore Extensive Brand Audit →Made in Auckland & New Zealand



Karl managed Facebook and Instagram for Nando's New Zealand from 2014 to 2017, and has worked with large brands such as Webjet and Rebel Sport, as well as many small and medium-sized New Zealand businesses.
Online first, in person when it helps
Online by default
Video calls, shared reports and clear written updates keep projects moving, wherever you are in Auckland or New Zealand.
Meet in person in Auckland
For Auckland clients we can meet face to face for kick-offs and strategy sessions when it's useful.
Get found by Auckland customers
Local SEO & Google Business Profile
Accurate business details, reviews, local pages and schema so you show up for Auckland searches and in the map results.
AI Overviews & AI Mode
Content structured so Google's AI answers, ChatGPT and Perplexity can cite you. Read our guide to AI Overviews and AI Mode.
Trust signals for New Zealand
NZBN, real people, reviews and case studies that build E-E-A-T. Read answer engine optimisation in NZ.
Auckland agency questions
Do you meet clients in person in Auckland?
Some, yes. Most of our work happens online by video call, which keeps projects moving quickly for clients across New Zealand and overseas. For Auckland clients we can meet in person for kick-off meetings and strategy sessions when it helps.
Do you only work with Auckland businesses?
No. We're based in Auckland and work with clients across New Zealand, Australia, the UK and the USA. See how we work with UK businesses.
How much does a website or SEO cost in Auckland?
Every project is quoted after scoping, because the right budget depends on your goals, the size of the job and how competitive your market is. A free strategy call or an Extensive Brand Audit is the best place to start.
What makes Terra Nova Digital different from other Auckland agencies?
We combine more than 15 years of digital marketing with generative design and AI automation. AI helps us inform, review, automate and execute, with human-centred strategy and design directing it. We also optimise for AI answers (GEO and AEO) as well as Google rankings.
Can you help my Auckland business show up in Google AI Overviews and ChatGPT?
Yes. Our SEO, AEO and GEO service and AI visibility audit look at how AI tools answer questions about your business and your competitors, then fix the content, structure and trust signals they rely on.
Do you help with Google Business Profile and local SEO?
Yes. Local SEO for Auckland searches covers your Google Business Profile, local landing pages, reviews, consistent business details and schema, alongside content that answers the questions local customers ask.